Positive feedback on the web is a key indicator of a brand's trustworthiness, the quality of its products or services, and the confidence of its audience. When customers leave numerous positive reviews about your products, sales increase in line with such comments. This has been supported by various research studies. Increase in user loyalty. Trust is like the cliché saying: hard to come by and easy to lose. This is why genuine reviews from happy customers hold such high value. Outsourcing review: Nix Solutions . Clients willingly share their thoughts through reviews, offering the brand guidance on how to enhance the product.